Charlie’s professional background spans the military, manufacturing, financial services and consulting.

Having spent his early years as a pilot and officer in the Army, followed by 11 years in General Electric (GE), he has since focused on leadership and organisational culture. Whilst at GE he spent 3 years as the CEO of their consumer finance business in the Czech Republic, gaining many of the insights that led to him founding Coode Associates in 2012 and working with leadership teams on creating high-performance cultures.

Charlie’s core belief is that what differentiates a great organisation from a good one is not having the best strategy or organisational design (both easily copied), but having an aligned and high-performance leadership and a well-understood and consistent way of working across the organisation – the culture.

Focusing on the world of behaviours, mind-sets and organisational culture, Charlie advises and works with leaders and executive teams in a variety of industries. As a global thought leader, he is regularly asked to speak at conferences, panel discussions and public engagements to share his expertise and opinion on current affairs and high-performance organisational cultures. Charlie also speaks regularly at London Business School on the topics of leadership and culture.

Charlie also personally mentors a number of small businesses which are aligned with Coode core purpose and are focused on maximising opportunities and the potential of young people.

He has lived and worked in 6 countries and speaks conversational French and Czech and now lives with his family and dog in south-west London.

Suzanne is an experienced consultant and former executive with over 25 years’ leadership and strategic HR experience across UK and European SMEs, global consumer brands and large international organisations, including FTSE 100/250 companies and Private Equity-backed businesses.

She has held senior roles such as Chief People Officer and Chief Operating Officer, bringing a balanced combination of commercial understanding, cultural insight and operational experience to her consulting work. Suzanne has worked closely with leadership teams on strategy, team effectiveness and organisational performance, helping create clarity, cohesion and alignment around shared goals.

Her work centres on culture development and change, with a particular focus on understanding the connection between strategy and culture. She has led programmes in leadership development, engagement and employee experience, creating the conditions for improved performance and sustainable growth. Suzanne believes effective leadership is one of the strongest drivers of organisational success, and that aligned, healthy cultures enable teams to thrive.

She holds a BSc in Psychology and is a qualified practitioner in a range of psychometric tools. Based in the UK, Suzanne enjoys sport and the outdoors, including tennis, skiing, pickleball, walking and the gym, as well as travelling and spending time with friends and family.

Daniel is a leader in culture transformation, strategic innovation, and digital transformation, with a career spanning leadership roles in global organisations, consulting, and education.

As a Global Director at Banco Santander, he led teams across 32 countries, driving initiatives in employee experience, digital transformation, corporate strategy, and cultural transformation. Transitioning into consulting and academia, Daniel has founded multiple projects, collaborated with organisations worldwide, and taught at leading universities.

He believes that the key to organisational success lies in aligning leadership, innovation, and culture. By fostering collaboration and openness, he helps businesses harness technology and talent to reach their full potential. A sought-after keynote speaker and advisor, Daniel frequently shares insights on leadership, culture, Web3, and emerging technologies.

Daniel is also the author of The Culture Advantage and The Innovator’s Edge, with From Web1 to Web3 currently in progress. He has delivered consulting, workshops, and keynote speeches for businesses of all sizes across the globe.

Based in Madrid, Daniel is passionate about the intersection of people and technology, continually exploring new opportunities that drive progress. In his spare time, he enjoys spending time with his family and engaging with the latest innovations shaping the future.

Lisa is an accomplished senior leader with decades of experience helping complex organisations identify new opportunities, deliver sustainable growth, and build long-term resilience. She began her career in the British Army before moving into senior marketing and sales leadership roles within international defence and education businesses. Today, she serves as CEO of a historic all-female charity.

Alongside her executive career, Lisa has founded and run her own businesses and is a fully certified coach. She is known for her ability to build cohesive, high-performing teams that recognise and develop individual strengths. Lisa is also willing to tackle difficult and deeply rooted workplace challenges, helping organisations create healthier, more effective cultures. She is a passionate advocate for people development, inspired by those who strive to make a difference and is committed to helping individuals and teams perform at their very best.

Beyond her professional achievements, Lisa has led an Army Motorcycle Display Team as its first ever female leader, worked as an Alpine ski instructor, and has been named one of the Women of the Year on three occasions. She enjoys exploring the world with her husband and their adult children.

A high-energy Kellogg MBA professional, Magali Demierre brings a deep expertise in leadership and culture, employee experience, learning and development, talent management and change management. As an executive coach and empathetic leader, she is recognised for her ability to drive people and cultural transformation, aligning systems and behaviours to enhance engagement and experiences across organisations.

Magali has held global leadership roles, including Global Head of Employee Experience at Philip Morris International, where she spearheaded a people-centric transformation, achieving a 69% increase in eNPS. At GE, where she spent 17 years, she led cultural and workplace transformations across Europe and MENAT, enhancing employee engagement and collaboration. Her earlier roles in commercial learning and development and financial services provided a strong foundation in strategy and execution.

An accredited Hogan leadership assessor and Prosci-certified change practitioner, Magali blends strategic vision with human-centric design to create meaningful, lasting impact. Outside of work, she enjoys golf, yoga, cycling, and acting, and holds dual French and British citizenship.

She recently relocated from London to Abu Dhabi, in the UAE with her Swiss husband and their 3 children, aged 14, 13 and 11.

Jon Harley is a Principal at Coode who is successful in creating cultures where the development of staff is central to delivering exceptional client service and strong commercial performance and growth.

Having worked for a multi-national blue chip energy company and a specialist London city-based management consultancy they offered him the opportunity to develop a breadth of expertise in multiple competencies and sectors.

His international experience includes a year-long Operations Director role in Taiwan and assignments in India, Japan and throughout Europe, which collectively has added an appreciation of how to successfully deliver in culturally diverse situations. Jon also has a strong digital transformation background having delivered major government IT change programmes.

Laura has over 25 years’ experience living and working in Mainland China, across start-ups, SMEs and large organisations. Her career includes roles with the Foreign Office, where she served as Deputy Director for the China-Britain Business Council, as well as co-founding a B2B industry research firm. She later became China Managing Director for a German consulting company, working with clients across the automotive, manufacturing, banking and professional services sectors.

In 2022, Laura relocated to Hanoi with Dwight Schools to support the launch of their first school in Southeast Asia. Her recent work has focused on strategic people and culture projects for K–12 international schools across Asia, supporting leadership teams through growth, change and increasing complexity.

Known for her pragmatic and considered approach, Laura is comfortable working with complexity and contradiction in organisational and intercultural contexts. She has particular experience in ‘one voice’ leadership communication during periods of change and believes strongly in the value of building confidence and capability at both individual and team level as a driver of positive organisational outcomes.

Laura studied Politics at the University of Leeds, Chinese at Zhejiang University and holds a PGCE from Bath Spa University. She is an ILM Level 7 Certified Executive Coach with the British School of Coaching and works in both English and Chinese. Laura is also a board member of Stepping Stones China and a mentor for the Ching Tien Foundation for Women. Originally from Bristol, she enjoys reading about global teams, social psychology and organisational dynamics, and encourages her family to spend as much time outdoors as possible.

Jim is a senior business leader and strategic adviser with extensive experience supporting organisations to improve performance through leadership, organisational alignment, and strategic execution. He has worked with executive teams across infrastructure, environmental services, specialist contracting, and the charity sector, helping organisations translate strategy into practical delivery and sustainable growth.

Jim’s career spans the military, charity, and business sectors, where he has held a number of senior leadership and director roles, including Managing Director, Chief Executive, and Chairman. He has led business transformation, organisational development, and market growth initiatives, with a particular focus on improving organisational clarity, strengthening leadership capability, and aligning people, structure, and strategy to deliver measurable performance improvement.

He is particularly interested in authentic leadership and in how leadership teams create clarity, alignment, and momentum within organisations through transparency and effective communication. He is experienced in helping organisations navigate periods of growth, change, and increased complexity, and brings a strong commercial perspective combined with hands-on leadership experience and a practical, delivery-focused approach.

Torie Chilcott began her career producing entertainment and factual programs for major networks like ITV, BBC, and Disney. At Fremantle Media, she played a key role in creating global hits like Pop Idol and The Farmer Wants a Wife.

She later returned as an Executive Producer at 19 Entertainment, working with the England Football Team and their talent roster.

In 2007, she co-founded Rockabox Media, pioneering branded entertainment for major clients like John Lewis and BMW before successfully exiting in 2017. She then co-founded FUBI Ltd, integrating audience insights into business strategy for leading brands.

Over the past six years, she has extensively studied audience behavior, authored two books for Dorling Kindersley, and is currently writing a HarperCollins book on bringing entertainment into business.

In 2024, Torie designed a new engagement strategy and event for the London Stock Exchange Market Opening Ceremony, working with top entertainment talent. Recognised as Everywoman’s Technology Woman of the Year (2015), she also holds a Guinness World Record for marketing with Sir John Hegarty.

A sought-after keynote speaker, she has presented at Cannes Lions, Tech City, and the London Stock Exchange. She now leads Entertainment Thinking Ltd, blending entertainment strategy with audience insights for clients such as PwC and Oxford Science Enterprises.